Throughout my career I have been asked one specific question a lot more than any other, 'What does a Casino Host do'. It has been very difficult to answer. My best answer was 'I help increase the casino's profitability' which has been followed by a 'what''?
If you Google Casino Host, if you have been pages of definitions, job descriptions, how to become a Host. It is even indexed by Wikipedia! The position even has several names; Casino Host, Player Development Executive, Executive Casino Host, Marketing Executive. The position falls beneath the marketing department in most cases reports to The Director of PLayer Development who in turn reports to some VP of Marketing.
Most casino players have never met a bunch, know if they have tons or qualify for a number. Some casinos will have a link within the Gaming tab that can introduce the Hosts for your property having a contact email. Other casinos will give you an exact play level you will want to achieve prior to deciding to will be assigned a host. As stated in the previous article, the Players Club brochure will explain at what tier level you may be eligible for a bunch. Unless you are a very large player, you might have perhaps never met your host, or even know if have one. Until he / she calls that you introduce themselves and invite you time for the property. Better called Telemarketing.
The casinos have a data base coming from all guests which may have acquired a players card. The program which is used shows your play. For example; if you're a slot player it shows total coin-in/coin-out along with your value for the casino. For tables it shows total buy ins, average bet and time played. This is displayed in 'trips'. Which is on a daily basis you check out the casino. It also shows what your value for the casino could be if made more trips.
Making more trips with a casino will depend on your loyalty, the client service you obtain, maybe if you believe lucky at the house, direct mail offers coming from a property, location and I am sure many other factors. What if you had a personal casino host that greeted you on your visits, took care of most amenities and room reservations for the trip and made you feel comfortable during your stay? You may be a bit more loyal to that particular property. Guests like to own a 'contact' in Las Vegas, Atlantic City or wherever you travel to gamble. Even local casinos have a number program.
If you might be gambling at, or frequenting home on a regular basis and spending some money, you have a number! You are saved to someone's list and will be acknowledged. I know this does not happen. The business has changed. It is a lot more about telemarketing and becoming you in the door. Personal customer service has been placed on the back-burner. A good host will make the time in order to meet and greet his guests, regardless of what the ADT. Everyone wins on this scenario. As a gamer you have a very contact along with a go-to person and will probably visit more frequently, receive more comps and move up a tier or two using the get more info players club. The casino may have an increase in play within you.
A several months ago I decided to attempt a casino in a very large chain of local properties that I have not been to in some time. I held the highest tier card at the time I was playing there and was never greeted. I went the gamers club, received my new card and played a lttle bit. The next day I received an email from a host thanking me for returning and welcoming me back. I replied towards the email asking why I never was greeted before and why I should return. I never received an answer. Would you visit this property again?
As stated before, if you happen to be spending a qualifying amount of cash and time, you have a host. If you're feeling you deserve one, ask a slot floor individual who is the host working and talk to them. Be cordial, polite and expect some customer satisfaction. It is job